welcome…
…to all my secrets on life as a published author
(I’m 7 traditionally published books in and I’ve learnt some stuff 😉)
I blog weekly about author websites, newsletters and life as a writer…
New posts published every Monday 😊
Want to learn more about me and my own publishing journey first?
(includes info on how I landed one of those mythical six-figure book deals!)
Read all about my own journey to publication →
Or scroll down to read all my other posts!
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How to resize book covers for your author website
This is something I get asked for advice on A LOT, so I thought I’d do a quick video to show you how to resize the covers for your books, so that they’re not too big before you upload them to your author website.
How to encourage visits to your author website
So, finally, your author website is live! Hurrah and hurray. No matter how you achieved this – whether through doing it yourself or getting someone else to help you or even handing over the whole project completely – you should feel very proud.
How to organise books on your author website
I work with a mix of authors, from debuts to longstanding writers with big backlists, but the majority of my work is with debuts, because it’s often when writers first get their book deal that they think ‘oh god! Now I need a website!’
How to add a browser icon to your author website
Here’s a neat little tip that will make your author website look truly pro. I quite often see author websites with missing browser icons, and it immediately marks them out as ‘home made’. Not that this is necessarily a bad thing - in fact, I’m all for authors building their own sites as it can actually be quite a fun creative project (yes really) and it’s very empowering!
Do authors REALLY need websites?
I thought I’d tackle a biggie this week! Believe it or not, I’m often asked if authors really need their own websites. Of course, I’m hugely biased, given what I do, but I’m still always a bit surprised when people say they don’t think they’re necessary.
What's the best Squarespace template for authors?
As you’ve might have seen on the Squarespace website, they offer lots of different pre-built templates, all with their own specific look and feel. There are so many that sometimes it can get a bit overwhelming – when I ask my web design clients to take a look through the templates and let me know which they like best, a lot of the time they say they feel bamboozled and come back to me with the same question: ‘but which Squarespace template is best for authors?’
Why you need a custom email address for your author career
Email addresses! When was the last time you thought much about yours? Or more pertinently – when was the last time you changed yours? I suspect not for a long time. Email addresses are a bit like bank accounts – you set one up when you’re young and then stick with it for life.
Squarespace: how to use the accordion block on your author website
Hello! I was SO excited about this new feature that I just had to write a blog post on it - Squarespace has FINALLY introduced an accordion block, which will make having drop-down / Q&A sections on your website super slick and lovely and easy (previously this could only be done with code).
Where to get help with your Squarespace author website
One of the things I love the most about Squarespace is the wealth of support there is out there on offer to people using the platform. And it’s really useful support too!
3 brilliant Squarespace features you may not know about
Squarespace, let me count the ways I love thee! There are many. I’ve become a proper Squarespace nerd ever since I trained as a Squarespace designer, and what I love the most is that Squarespace are constantly evolving the platform and adding new and exciting functionality.
Why you don’t want a rotating banner on your author website
Over the time I’ve been working as a web designer, I’ve had lots of clients tell me that they’d like a nice big rotating banner – or header – or carousel (they have a few names!) – on the homepage of their new website.
What to put in your author website’s footer
The footer is an important bit of ‘real estate’ on any author website, but it often gets overlooked. Which is a wasted opportunity, as this is one of the sections of your website that appears on every single page (along with your header or main navigation)!
Do I need a website before I get a book deal?
I’ve just finished building my first ever website for an author who has yet to sign a book deal. I’m going to keep her identity under wraps for now, but while we were working together it got me thinking a lot about when, as a writer, is a good time to launch a website.
How to set up your Bookshop.org author page
I am really REALLY excited to be able to shout about this because it’s such an amazingly awesome initiative and I’m kind of stunned that it hasn’t already been done before. But it hasn’t! And it’s great! Hurrah for all new bookish things.
How to make money from your author website
Did you know it was possible to make money from your author website? Other than by selling books through it? If not, read on, and allow me to enlighten you on a very easy, simple thing you can implement to help your author website pay for itself!
My favourite Squarespace blocks. No 3: the summary block
Last but not least in my top 3 most useful Squarespace blocks for author websites! And this week I’m going to be talking about the Summary block. This is a REALLY useful block to make the most of if you have a Blog or Events section on your author website.
My favourite Squarespace blocks. No 2: the quote block
Next up in my mini series all about my favourite Squarespace blocks I’m going to be talking about the quote block. It’s a little-known block that’s actually ideal for author websites – it’s almost as though Squarespace designed it just for us!
My favourite Squarespace blocks. No 1: the spacer
I thought it was time for some short but sweet technical posts, so over the coming weeks I’m going to highlighting some of my favourite Squarespace blocks. Starting this week with the spacer block.
Why I don't recommend Wordpress for your author website
Before I start this post, allow me a disclaimer. I think Wordpress is brilliant. I really do. There’s a reason that more than 30% of ALL websites are built using this platform. I used Wordpress for my own websites for years, and was a huge advocate of it.
Author website basics: all about hosting and domains
Apologies if this is the driest post you ever encounter, but I thought it might be helpful to clear up some of the mystique around websites and how they are set up. This is something I get asked a lot about when talking to clients!
✨ 30 things I’ve learnt from 5 years being published ✨
September 6 2023 marked 5 years since my first book was released 😲
To celebrate, I shared a new post about what I’ve learnt from being published EVERY DAY throughout the month.
Enjoy!
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Essential Guide to SEO for Authors
17 page guide
The Debut Author’s Survival Guide
30 page ebook
Author Website Content Guide
14 page guide
Author Newsletters
- a Beginner’s Guide
30 minute video
Blogging for Authors
- a Beginner’s Guide
18 minute video